Commercial Capabilities Manager

Al-Ahram Beverages needs a Commercial Capabilities Manager in Cairo, Egypt, within its Commerce function. The post owns the skills development of the sales and marketing teams, from the Frontline Sales Management Program to the annual capability plan.

What the commercial capabilities manager job in Cairo involves

The listing places Al-Ahram Beverages under The HEINEKEN Company, and the role draws its training content from the group’s Global Commerce University and Global Sales Academy. Day to day it works with the commercial heads and the Commercial Excellence team.

Responsibilities

• Plans and runs capability development activities in line with the Global Marketing & Sales Capability framework, so sales staff build selling skills and knowledge
• Designs and delivers commercial skills training for all commercial personnel, using Global Commerce University and Global Sales Academy (GSA) material
• Implements the Frontline Sales Management Program (FLSMP) with best-practice tools, health checks and field audits that keep the GSA and Sales Capability agenda on track
• Assesses every commercial team to find the most common gaps, then builds trainings to close them and leads the annual capability plan with the commercial heads
• Works out training needs from sales and marketing strategic plans and current sales results, and evaluates how well the training works
• Manages the training budget by forecasting needs, preparing the annual budget, scheduling spending, analyzing variances and initiating corrective actions
• Develops frontline managers through orientation, management training, learning resources and coaching, and gives the sales management team techniques to motivate and develop their teams
• Guides the Commercial Excellence team on coaching, PDP and appraisal topics from MT and HR, writes their development plans and runs their appraisal sessions
• Creates onboarding for new personnel and train-the-trainer programs with external partners per OPCO requirements, and works on performance across all divisions including E-Commerce

How to apply

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